It would be hypocritical of me to say that I do not like to wear designer clothes but one thing that really annoys me about some young children these days is their obsession with their clothing. When I say young, I am talking about ten-year olds which does not mean it is okay for everyone else to obsess about branded clothing, it is just that I have noticed this change in the minds of children.
You may have experienced this amongst your family but when my little brother and his friends get together, the topic at times drifts towards commenting on each other’s clothes or declarations of what ‘amazing’ clothes their parents are going to buy them. Why have children become like this? Instead of enjoying their childhood, they are being sucked into this system of consumerism at such a remarkably young age.
Young children are constantly surfing shopping websites, filling their brains with meaningless products and ideas. My brother buys a new pair of football trainers (after weeks of watching reviews for them online-yes actual reviews people) and then the next day, he is back on the website planning which ones he is going to buy next.
It is frustrating but when we look at this rationally, it becomes a bit easier to spot where things have gone wrong. The excuse immediately given when a child desires luxury items is obsessed with the latest fashion is that the parents are to blame. Now, in some cases that may be true as I know of friends who have always demanded designer labels from a young age and amazingly their parents have always given in despite not being so well of themselves. These children are in for a great shock when they enter the real world.
However, some parents have no interest in designer labels and refuse to spend such great amounts of money on them. So why are their children becoming dragged into the world of fashion at such tender ages? Turn on the television and you will quickly realise. Children are being bombarded with images of what ‘cool’ means which sets them up for a life of sadness and false feelings of failure. They are being corrupted at such a young age by the idea that they should seek what the person above them has which means contentment is something they will never experience.
Surely we must take some responsibility for this change that has occurred so they question we must ask ourselves is what can we do to prevent or stall this change that has occurred in children over the past seven years?
Until Next Time
A Worried Student